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Chifour Properties Limited is a dynamic real estate company committed to redefining the property landscape in Port Harcourt, Nigeria.

Last Floor, Beverly Platz, SARS Junction, Rumuagholu, Port Harcourt
+234 707 573 1811
contact@chifourproperties.com

Realtors Academy

Chifour Realtors Academy

Diploma in Real Estate Marketing

This intensive three-month diploma program is designed for both new and experienced realtors. The program provides deep knowledge in real estate marketing, survey processes, legal documentation, and sales mastery, with a strong emphasis on hands-on field experience in the Nigerian property market.

Course Modules Breakdown

Structured Learning Path

The program is divided into three months, with each month focusing on a specific aspect of real estate education. Each week builds on the previous, ensuring step-by-step mastery of knowledge and skills.

Month 1: Real Estate Foundations & Legal Framework

Week 1

The Nigerian Real Estate Ecosystem

1 Introduction to the real estate business
2 Roles of a realtor, investor, surveyor, and developer
3 Property types and land classifications
Week 2

Real Estate Law & Land Titles

1 The Land Use Act and its impact
2 Types of land titles (C of O, R of O, Deed of Assignment)
3 Land verification and anti-fraud techniques
Week 3

Survey & Land Measurement

1 Understanding what land surveying is
2 Beaconing, layout plans, and red copy surveys
3 How to interpret survey and site plans & work with surveyors
Week 4

Understanding Property Documentation

1 Key legal documents (deeds, powers of attorney, allocations)
2 Reviewing samples of real documents
3 Land registration and government approvals

Month 2: Real Estate Marketing Mastery

Week 5

Traditional & Local Marketing Techniques

1 Using flyers, banners, word-of-mouth, and seminars
2 Church and community marketing
3 Building a referral system and relationship selling
Week 6

Digital Marketing for Realtors

1 Optimizing WhatsApp Business and statuses
2 Creating ads on Facebook and Instagram
3 Building a professional online brand
4 Using Canva, ChatGPT, and AI for content creation
Week 7

Advanced Sales & Closing Techniques

1 Lead generation systems
2 Cold calling and client qualification
3 Overcoming objections and closing deals
4 Developing a sales funnel for realtors
Week 8

Practical Field Day - Sales & Site Inspection

1 Group field marketing exercises
2 Site inspection simulations
3 Practicing client presentations & handling objections

Month 3: Investment, Site Management & Business Setup

Week 9

Land Banking & Real Estate Investment

1 Land appreciation and strategic buying
2 Buy-and-flip vs. buy-and-hold strategies
3 Real estate investment case studies
Week 10

Site Operations & Client Handling

1 Managing inspections and dealing with difficult clients
2 Working with site officers and other marketers
3 Customer Relationship Management (CRM)
Week 11

Starting and Growing Your Realtor Business

1 Business registration (CAC)
2 Building a team and commission structure
3 Creating a personal brand & becoming an influencer
Week 12

Assessment, Review & Graduation

1 Written test and role play
2 Group presentations, feedback, and evaluation
3 Certificate award and photo session

Program Details

Duration

3 Months (Saturdays only)

Time

10:00 AM – 3:00 PM

Location

Chifour Properties Hall,
Port Harcourt, Rivers State

Certification

Diploma in Real Estate Marketing
(Certified by Chifour Properties & UNIPORT Entrepreneur Centre)

Address

Last Floor, Beverly Platz, SARS Junction, Rumuagholu, Port Harcourt
+234 707 573 1811
contact@chifourproperties.com

Subsidiaries

Chifour Properties Chifour Agro Chifour Realtors Academy Chifour Pay

Quick Links

ChifourPay App Become a Realtor Reserve a Plot Terms & Condition Support

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